Women who stare at goats

by anketroeder

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(c) Katja Stelz

This is my current favorite logo. I love the straight lines, I love the minimalism. And I meet Katja Stelz at a designer trade fair in Hanover and she tells me about the difference between sheep and goat and paints me a picture in the air of how sheep hair is all swirls and whorls and how goat hair is all orderly and straight.

All I did was ask what animal the pillows are made from, for I couldn’t place the smell. This is how story telling works: hands in the air, answering questions nobody asked.

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